PLANTS &
PLANTERS
UI/UX DESIGN
Background:
Plants & Planters connects local nurseries/gardeners with consumers to sell plants directly and provides detailed care information. As the UI/UX designer, the goal is to improve the user's experience on the platform.
Objective:
The main objective of the UI/UX design is to create an interactive and responsive user interface that enhances the user's experience while using the Plants & Planters platform. The interface should be easy to use, navigate, and visually appealing.
Target Audience:
Plants & Planters' target users are those who love plants and gardening but lack knowledge, time, and proper care. The platform is intended to deliver plants to consumers' homes as well as provide specific instructions on how to care for the plants.
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Responsiveness
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Consistency
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Easy Customization
Design Considerations:
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User-Friendly Design
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Intuitive Navigation
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Visual Appeal
User Persona:
"Busy Urban Gardener"
- Sarah
A 35-year-old woman living in an apartment, loves plants but struggles to care for them due to long work hours and frequent travel.
Needs:
An easy-to-use platform that can provide information on plant care and deliver plants directly to her door.
Frustrations:
Limited time for plant care, lack of knowledge on plant care.
"First-Time Plant Owner"
- John
A 24-year-old man who recently moved into his first apartment and has no prior experience caring for plants.
Needs:
Guidance on choosing plants and caring for them.
Frustrations:
Lack of experience and knowledge on plant care.
"Plant Enthusiast"
- Maria
A 55-year-old retired woman who is an avid gardener and always looking to add new plants to her collection.
Needs:
A platform that connects her with local nurseries /gardeners to find unique plants and advanced care information.
Frustrations:
Difficulty finding unique plants, limited access to advanced care information.
Information Architecture:
Visual Style Guide:
Typeface
Mont
Aa Bb Cc Dd Ee Ff Gg Hh Ii Jj Kk Ll Mm Nn Oo Pp Qq Rr Ss Tt Uu Vv Ww Xx Yy Zz
Wireframes:
Landing Page​
Landing Page​
Color Scheme
Products Page
Icons / Buttons
Product Detail Page
Final UI Designs:
Landing Page​
Landing Page​
Products Page
Product Detail Page
Live Prototype of Web UI Design:
Desktop Web UI
Mobile Web UI
MORE PROJECTS:
PROACTIVE:
CONCEPTUAL
PRO-
ACTIVE
GRIGLIA:
GRILLER
UI/UX
DESIGN
BREAKING BAD:
THE BOOK
PUBLICATION
DESIGN
​ARCADE MANIA:
DIY SPEAKER
UI/UX
DESIGN